Notes from the advocacy & marketing table sessions from Retreat Day September 15th, 2012
Marketing & Advocacy-Table Moderator, Barbara Berry barbara.berry@dpsnc.net Go Public!
websites
blog
facebook
twitter
newsletter (online/hardcopy)
livestreaming.org
Skype
goodreads.com
voki
yournextbook.com
shelfari
talk in the grocery store line
word of mouth
share your success
tell people you are a librarian and describe your professional role in a school Make Noise! (with others)
students
Tuesday Booktalk
Create Interest spreadsheet and survey
teacheres
public libraries
PTSA
Chess club
Online bookclub
allow for sticker recognition for donations i.e. engraved ipad name
barnes and nobles bookfairs
giftwrap table at Barnes and Nobles event
Create a Friends of the Library
Create an Amazon Wishlist on your website
Remind principal.. .”Remember in my interview I said.......”
Share your lesson plans with the principal
Birthday bookclub
Make quick friends with changing administration
present at Board Meetings
reach out to local indie bookstores
barnes and nobles
principal
apply and ask for money
know the bookkeeper
IKEA grant
Kickstarter
Use BOB team to promote
library mascot
grants, donors choose, dollar general
NEH summer grants for teachers/librarians
follet site for grants for teachers
morning announcements
video announcements/commercials
get help marketing
create a tech club
Banned Books week, visit classes
Poetry Month-visit classes
Author studies
Add your events to the robocalls home
shoutout board about what is going on in the library
start with a few teacher buddies
parents can checkout material
visit grade level PLC
events with freefood/raffles
annual report
Use 20 day count to predict library budget
Destiny Quest allows for suggesting a book
data wall
Volunteers-Council of Agins
CISCO volunteers
QR & Evernote activity for orientation
Destiny App for phone (promote)
Create Reading weeks
Support Research
Scavenger Hunts
checkout thermometer (# of checkout) Be Visible!
Create a logo
join professional organizations
go to board of education meetings
bookfairs
School Newspaper
program lit circles through skype
openhouse and curriculum nights participate
eyecatching
consistent and distinctive
Create a welcome space
create sports afterschool study space
signage
join school groups
plc attendance
Teen Advisory Club
Gaming and working with public library
student groups for lunch
Kimberly Hirsch/gaming
take a leadership role
create clubs and afterschool programs
show student work and support at events
teach about 21st century libraries.
Dispell librarian myth
defend the use of your space
be a leader in professional development
smile at all
collect data and statistices
Barbara Berry, Githens Middle School, Durham, barbara.berry@dpsnc.net
Rebecca Caudle, Trinity School of Durham & Chapel Hill, rcaudle@tsdch.org
Shannon Harris, Durham Academy Upper School, shannon.harris@da.org
Dianne Jackson, Glenwood Elementary, Chapel Hill, djackson@chccs.k12.nc.us
Julie Paladino, East Chapel Hill High School, jpaladino@chccs.k12.nc.us
Notes from the advocacy & marketing table sessions from Retreat Day September 15th, 2012
Marketing & Advocacy-Table Moderator, Barbara Berry barbara.berry@dpsnc.net
Go Public!
websites
blog
facebook
twitter
newsletter (online/hardcopy)
livestreaming.org
Skype
goodreads.com
voki
yournextbook.com
shelfari
talk in the grocery store line
word of mouth
share your success
tell people you are a librarian and describe your professional role in a school
Make Noise! (with others)
students
Tuesday Booktalk
Create Interest spreadsheet and survey
teacheres
public libraries
PTSA
Chess club
Online bookclub
allow for sticker recognition for donations i.e. engraved ipad name
barnes and nobles bookfairs
giftwrap table at Barnes and Nobles event
Create a Friends of the Library
Create an Amazon Wishlist on your website
Remind principal.. .”Remember in my interview I said.......”
Share your lesson plans with the principal
Birthday bookclub
Make quick friends with changing administration
present at Board Meetings
reach out to local indie bookstores
barnes and nobles
principal
apply and ask for money
know the bookkeeper
IKEA grant
Kickstarter
Use BOB team to promote
library mascot
grants, donors choose, dollar general
NEH summer grants for teachers/librarians
follet site for grants for teachers
morning announcements
video announcements/commercials
get help marketing
create a tech club
Banned Books week, visit classes
Poetry Month-visit classes
Author studies
Add your events to the robocalls home
shoutout board about what is going on in the library
start with a few teacher buddies
parents can checkout material
visit grade level PLC
events with freefood/raffles
annual report
Use 20 day count to predict library budget
Destiny Quest allows for suggesting a book
data wall
Volunteers-Council of Agins
CISCO volunteers
QR & Evernote activity for orientation
Destiny App for phone (promote)
Create Reading weeks
Support Research
Scavenger Hunts
checkout thermometer (# of checkout)
Be Visible!
Create a logo
join professional organizations
go to board of education meetings
bookfairs
School Newspaper
program lit circles through skype
openhouse and curriculum nights participate
eyecatching
consistent and distinctive
Create a welcome space
create sports afterschool study space
signage
join school groups
plc attendance
Teen Advisory Club
Gaming and working with public library
student groups for lunch
Kimberly Hirsch/gaming
take a leadership role
create clubs and afterschool programs
show student work and support at events
teach about 21st century libraries.
Dispell librarian myth
defend the use of your space
be a leader in professional development
smile at all
collect data and statistices